Excitingly, HARDWIRE were embarking on a re-branding exercise in alignment with their new space transformation. The transformation was seen as an opportunity to give their current office a face lift and provide their staff with a place they enjoy working in. CIA had several wow factors that needed to be integrated into the fit out whilst keeping to the client’s budget and tight time frame. Better access to
natural light, a less formal and more open arrival point which differed dramatically fr om their previous traditional reception was a must.
The incorporation of a breakout and informal meeting space, which linked to the arrival point helped to reflect the more fun, open and engaging nature of Hardwire. A highlight was the engagement of a graffiti artist to bring to lift an otherwise blank wall to the back of the space. This has become a major talking point of the office for staff and visitors alike.